TOWARD A HIERARCHICAL ARCHITECTURE OF AI-ENABLED MARKETING CAPABILITY IN SMES: A SYSTEMATIC LITERATURE REVIEW AND THEORY-DEVELOPMENT AGENDA. Indonesian Scientific Journal of Islamic Finance, [S. l.], v. 4, n. 2, p. 320–333, 2026. DOI: 10.21093/inasjif.v4i2.13723. Disponível em: https://journal.uinsi.ac.id/index.php/INASJIF/article/view/13723. Acesso em: 21 jul. 2026.